Archive for the ‘BLOGS’ Category

It is during the two-hour commute to his San Francisco office that Oliver Wenz, director of user experience at Cisco Systems, first begins pondering how fundamentally flawed the North American system of work is.

A self-described non-traditional worker, Wenz despises conventional offices and the day-to-day lifestyle that comes with them. He sees the energy of the commute as “a complete waste of a lot of brains that sit there in a chasm of being unable to do anything else.” He says it’s ecologically and economically “just wrong.”

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He is instead drawn to this new world of work where collaboration reigns supreme and creativity and innovation are not forced to fit into the confines of a 9-to-5 work day, a siloed job, or a tiny, segregated cubicle. He turns to companies like Google as an example and sees the tech industry as the leader of the pack, questioning the conventions of the typical office and creating spaces that weren’t seen in the decades before.

To learn more please visit: Innovation through Collaboration – LINK

The Olympics is a place where dreams come true — including for designers, who create everything from the logos to the tickets, the mascots to medals for every Games.

To finish all of the Olympics collateral in time, the Olympic design committee outsources the different jobs to various local firms. These projects can overlap across mediums, leaving two firms to indirectly throw in together on a project. Case in point: the Rio 2016 logo was made by Brazil’s Tátil Design de Ideias (Behance profile) , while the Olympic font — and yes, there is an exclusive Olympic font — was constructed by Dalton Maag, a British typeface firm that has a satellite office in Brazil. The process offers a unique case study on collaboration, one where two firms from different cultures must work off each other to produce final products that will surely be seen by hundreds of millions of people.

To learn more please visit: How the 2016 Olympic Logo and Font Were Created – LINK

Here is an opportunity to look at the behind-the-scenes graphic design work for the movie Beauty and the Beast; a closer look at their countdown social campaign before the release. I like the choice of the font throughout this whole campaign although not used everywhere. You will notice there is a different design depending on the representation of the movie scene. Props to the work from Sean Hobman who is a freelance art director/designer working with the folks from Watson DG who are pretty known in working with various Hollywood releases.

Published on Behance, this is a project in collaboration between Sean Hobman and the mighty folks from Watson DG. They are both located in different location from London, UK to Los Angeles, California.

Most people are creatures of habit. We love doing the same thing, the same way, day in and day out. Research tells us that we’re hard-wired for predictability, and that we’re not really all that spontaneous anyway. Familiarity is a rewarding feeling that’s chalk full of satisfaction, safety and security.

But what would happen if we broke free from tradition, and tried to live without those pesky habits and patterns?

Let’s dive into the experiment below and discover the results.

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What are UX Design Patterns, Anyway?

Put simply, UX design patterns are predictable ways that designers come up with for users to interact with a website.

For a real-world example, consider the keyboard layout on your computer. It has a predictable layout and hasn’t changed in decades.

Web designers frequently ask their website visitors to take actions, that must be easy to accomplish. These tasks include signing up, logging in and out, submitting email addresses, and other important information.

If you’ve ever created a website before, you’ll know the pains of user experience issues from both the front facing and behind the scenes sides.

Since most Internet users tend to access multiple web and mobile applications on a daily basis, the fact that we have to constantly re-enter our information can become pretty tedious. This presents opportunities to implement UX design patterns to make things easier.

To learn more please visit: The Research-Backed Impact of Not Using UX Patterns – LINK

A Graphics Interchange Format image, better known as a GIF, consists of picture files compressed to decrease transfer rate. GIFs possess several pictures in one file to create an animated effect. GIFs are prevalent in modern day cyberspace because the images are quick to download and the animations are often entertaining. For marketers, animated GIFs can be incredibly useful for improving engagement online.

We’re not here to settle the GIF pronunciation debate: Does it sound like gift without the “t,” or should it be pronounced like the peanut butter brand Jif? Instead, we want to offer you a rundown of the types of GIFs available, how you can make your own, and the legal considerations involved in GIF sharing.

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Prevalence of GIFs in Social Media

Although GIFs can be used in blog posts (such as this one) and in website content, people primarily think of these animated images in the context of social media conversations. Here’s a quick breakdown of how many GIFs are posted to different social media platforms, according to the New York Times:

    • Tumblr: An average of 23 million GIFs posted every day
    • Facebook Messenger: Roughly 5 million GIFS sent between users every day
    • Slack: More than 2 million GIFs sent between users each month
    • Twitter: More than 100 million GIFs shared in 2015

To learn more please visit: Prevalence of GIFs in Social Media – LINK

No one likes dealing with problems. They force us to take a detour away from what we really want to accomplish while we stop and untangle them. But here’s the thing about problems – they’re the genesis for good ideas. They provide the opening for solutions, which in turn give you a leg up on your career. The stronger your fundamentals and core competencies are, the better position you put yourself in when you make your moves, whether it’s a play for new business or showing how your designs provide value far beyond the aesthetic layer. 

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Admittedly, this is a lofty, nuanced question. And it insinuates that something is broken. Nothing is broken here, but there is always room for improvement. Like, is design too indulgent for its own good? Or maybe designers have trouble conveying their importance to clients? Or there is a lack of diversity within the industry? We gave our subjects free rein to go in whatever direction they deemed to be the most troubling, so you’ll see all of these topics and more covered in the following responses. The feedback provides a chance for self-reflection, to see if you’re guilty of any of them, while also serving as an ongoing checklist to make sure you’re doing everything you can to be at your best.

To learn more please visit: How to fix design – LINK

As a creative designer, producing sensational and imaginative work is simply part of the job description. Every skilled designer naturally strives to improve their ability and to produce exceptional, unique work.

Yet while talent and creativity are important, the ability to efficiently manage your time and workflow is every bit as important to your bottom line as producing awesome work. Read more

Talented designers who fail to manage their projects and clients efficiently will find themselves consistently losing business and income to those who understand the value of a carefully thought-out workflow. The realyy efficient designers can manage their work flow well and equally know when to delegate or outsource parts of the job in hand.

To learn more please visit: 7 Tools – LINK

A new award celebrating in-house design excellence.

This award has been created to acknowledge and honour the work done by ever-growing creative teams that work as internal agencies.

We invite internal creative groups working within companies, associations, government and other organizations/institutions from around the world to enter.
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Timeline
Call for Entries Opens: Monday, May 2, 2016
Early-Bird Deadline: Friday, June 3, 2016
Final Deadline: Friday, June 24, 2016

To learn more please visit: RGD – LINK

Pantone has announced Marsala, a naturally robust and earthy wine red, as the Color of the Year for 2015.

“While PANTONE 18-3224 Radiant Orchid, the captivating 2014 color of the year, encouraged creativity and innovation, Marsala enriches our mind, body and soul, exuding confidence and stability,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal, while its grounding red-brown roots emanate a sophisticated, natural earthiness. This hearty, yet stylish tone is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors.”

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Marsala for Fashion

Marsala was a hit on the Spring 2015 runways with fashion designers featured in the PANTONE Fashion Color Report Spring 2015; Daniel Silverstain, Hervé Léger by Max Azria and Dennis Basso incorporated the hue into their collections. The impactful, full-bodied qualities of Marsala make for an elegant statement color when the color is used on its own or as a compelling accent when paired with many other colors.

To learn more please visit:  PANTONE – LINK

CAMP Festival is a 2-day conference about creativity, art, design and technology happening on September 8-9 in Calgary, Canada. With many top-notch storytellers like Stefan Sagmeister, GMUNK and our beloved James White, this festival on its first edition, looks quite promising and inspiring for your creative flux. Time to explore the Digital Wilderness!
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With 14 expert-lead presentations and panels, 300+ attendees, endless networking opportunities and a special evening event to boot, CAMP will educate you on the advancements in digital media, push your creativity, and leave you an inspired happy camper.

CAMP is working in partnership with global event producer FITC to bring this awesomeness to town!

To learn more please visit:  CAMP Festival – LINK

Art directors are becoming animators. Print designers are becoming web designers. Illustrators are now photographers who also edit and shoot film. Adobe has launched a new campaign, I Am The New Creative, that highlights the work of these new creatives: profiling one creative each day and using their amazing imagery to “take over” every social media channel that touches Adobe’s creative tools and technologies.
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With the Creative Cloud our product teams have removed the barriers to creative expression: Designers can build parallax HTML5 experiences. Illustrators are making EPUBs. Photographers are using their cameras and Adobe technology to become filmmakers. And coders have the tools to make beautiful design.

It’s an amazing and interesting time in our industry; people have the ability to self-express, in any discipline, without boundaries. I Am The New Creative promotes the amazing work our community is producing and marks this moment in time as a movement and a celebration of creativity.

One of the most incredible aspects of this program has been watching creative professionals merge their mediums and their portraits to produce “New Creatives” versions of themselves.

There’s something magical about the compositions. As a designer there’s always a part of me in my work, but to personalize my work in this way, to make my work more representative of me, presents an alternative perspective. All of the artists we’re working with are enjoying this experience and are appreciative of our desire to promote their amazing creative output.

To learn more please visit:  I Am The New Creative – LINK

The Society for Experiential Graphic Design will host a webinar featuring EGD research insights for healthcare campus and facility design. Metrics for Healthcare Environments will cover master planning, nomenclature, information design, and patient/user experience from leading design professionals.
The session will start out with an overview of the current state of the healthcare industry with a focus on how regulatory measurements have shifted to align healthcare design practice with the measurable effectiveness of facility performance and overall patient/user satisfaction. We will then discuss the design methodologies employed when planning comprehensive patient experiences in complex healthcare facilities and campuses. We will then shift to the scale of the user and look at the mechanisms that designers are using to create effective and holistic communication and interactive platforms for administrators, visitors, and users alike.

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Topics discussed will include:

  • State of healthcare transformation in the US
  • Impact of policy facility and patient experiences
  • Overview of existing facility campus analysis and auditing
  • Strategies for engaging clients and users in developing design strategies
  • Applying insights into realizable user experiences
  • Developing effective interactive experiences

Featured panelists:

  • Ellen Taylor, do;it (Pennsylvania)
  • Greg Nelson, Gensler (Los Angeles)
  • Leslie Wolke, Leslie Wolke Consulting (Austin)

To learn more please visit: Metrics for Healthcare Environments – LINK

To observe its 50th anniversary of publishing, GDUSA is presenting selected results all year of a massive poll about who you respect and what you admire.

Last time around, the magazine listed it’s “readers choice” of the most influential graphic designers and firms of the past 50 years.

This time around, GDUSA looks at a selection of the greatest logos of the past half century. Highlights include the CBS eye, the Woolmark and The Rolling Stones logo.

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To learn more please visit: 50th Anniversary Survey – Logos – LINK

Ogilvy & Mather and Director Jonathan Notaro of Brand New School are calling out the history of humanity’s tooth-cleaning habits with their spot for Philips Sonicare, “Stick with Technology” for their Odyssey campaign. The time-travelling spot raises the question of why, at a time when human beings adopt technology to every element of their lives at an exponential rate, does 72% of the US population continue to scour our teeth with what are essentially bristles on a stick?

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The spot was created as an “Odyssey” through time, with detailed attention to determining the appropriate eras and vignettes to shoot through the time warp, as well as the accompanying sets, locations, acting and wardrobe.

“We wanted the actor to literally ‘brush his way through time’,” said Notaro. “So we practically tethered the actor to the camera/dolly and dragged them through the various period-specific scenes.”

The Philips films were shot on location in Budapest, including a Victorian train station with a locomotive, as well as on studio lots with constructed medieval sets. In order to get the most realistic results while minimizing the use of CG, the wardrobe animation was shot on green screen mannequins with garments run across them. The team also developed other complex animations using stop motion techniques at the BNS film studio stateside.

To see the video please visit: Sonicare – 5000 Year Journey – LINK

Aquafadas has released an update to MotionComposer, a software that lets prosumers and professionals easily create Flash or HTML5 animations and interactive content.

The update adds support for audio and a new optimized engine that generates animations compatible with the latest generation of browsers using HTML5.

“MotionComposer 1.6 gives everyone, not just developers, the unlimited ability to create web and eBook animations that can run on any device or browser – without writing a single line of code,” commented Claudia Zimmer, CEO, Aquafadas.

“Users of all skill levels are free to create engaging animated content for their websites, blogs, and self-published eBooks easily with MotionComposer.

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And the latest version opens up even more possibilities, now providing multiple export options and the ability to add in audio, making for even more interesting web content.”

Unlike other animation software, MotionComposer does not employ the use of complicated timelines. Its simple-to-use interface features the concept of “slides” and “states,” where each slide is a state of the global animation.

MotionComposer 1.6 – LINK

Michael Indresano has been a successful commercial photographer in Boston for over 20 years, collaboratingon advertising campaigns with Boston’s top agencies and creating high impact photography for locally-based brands such as Dunkin’ Donuts, Baskin-Robbins, New Balance, Reebok, Converse, Puma, Timberland, Rockport, and many other New England footwear/ apparel brands. He was chosen to shoot portraits for the Boston Bruins when they won the 2011 Stanley Cup Championships, and he has been commissioned to produce portraits across a variety of industries, from celebrities to world-class athletes to Fortune 500 CEOs. Michael has been written up in Boston Business Journal and also named one of the “Top 40 Under 40.”

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For more information:
Michael Indresano Photography
33 A Street, Boston, MA 02127
P: 617-269-2400  |  F: 617-269-2500  |  email: info@indresano.com

Michael Indresano Photography Site- LINK

Michael Indresano Photography Blog- LINK

Adobe Digital Marketing Summit 2013 will take place in Salt Lake City, Utah at the Salt Palace Convention Center from March 4-8, 2013. The event will convene thousands of marketers, advertisers, publishers, agencies, analysts and developers across industries to explore how to create, measure and optimize digital marketing and advertising experiences, leveraging the Adobe Marketing Cloud to build brand loyalty and secure new customers.
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Keynotes featuring Adobe executives, industry luminaries and analysts will explore the latest trends impacting the digital marketing industry and provide an outlook on what lies ahead. Summit 2013 will also include a customer and partner showcase, opportunities for attendees to connect with Adobe’s digital marketing experts, a Summit Bash with a surprise headliner concert, receptions, and a world-class ski day.

More than 70 breakout sessions featuring leading companies and Adobe digital marketing professionals will delve into analytics and reporting, social media marketing, digital advertising, personalized customer engagement, and maximizing digital marketing investments. Sessions are designed to provide real-world skills development including demos, tips and tricks, and tutorials on how to efficiently use Adobe Marketing Cloud solutions.

Adobe Digital Marketing Summit – LINK

The John Hancock Boston Marathon Nonprofit Program has generously awarded Boston Health Care for the Homeless Program (BHCHP) with non-qualified runner entries for the 2012 Boston Marathon.

BHCHP is thrilled to have this opportunity for the second year and we are looking for committed runners who are dedicated to furthering BHCHP’s mission.

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If you do not have a marathon number for the 2012 Boston Marathon and are interested in running as a member of Team BHCHP or want to learn more, please click here.

Already have a bib for 2012 but still want to be part of a team and help make a difference? Please click here.

Logo design by Michael Pratt Design. Please click here to view more work.

Please click here to learn more about the 2012 Boston Marathon.

Please click here to learn more about the BHCHP.

Can 5 by 5 Design build brands, launch products, market ideas, improve sales, and create results? Heck yeah! Their client experience spans nonprofit, financial, technology, medical, manufacturing, service, retail, and government sectors. They offer marketing communications and design services delivered through a comprehensive set of tools and channels.

Why are they called 5 by 5 Design?
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Traditional communication signals were rated on a scale of 1 to 5 based on clarity and strength. We believe our work should live up to these same measures, so that you see results that are loud and clear.

Please click here to learn more.

Tim McDonagh spent his younger years growing up in a rural part of America, surrounded by rattlesnakes and snapping turtles which in turn led to his fascination of animals. Tim takes a more traditional approach to illustration using brush and Indian ink to draw the image and then applying limited colour palettes digitally.

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Some of Tim’s clients & publications include:
Wired Magazine
Field & Stream Magazine
Guys Hospital
Soup Digital Agency
Computer Arts Magazine
Westminster University
Creative Review
Vodaphone
Dont Panic
Dutch Uncle Agency
&&& Design Agency

Tim is also represented by Illustration Agency Handsome Frank, please email hello@handsomefrank.com to get in touch.

To contact Tim directly his email is: tim@mcdonaghillustration.com

To see more of Tim’s work please click here.

It wasn’t until college when Jared started working for his college newspaper that he really got bitten by the bug. “I fell in love with photography and completely immersed myself in it. I was on the track to become a photojournalist and that is in fact what I did for a number a years. I thought I wanted to be Eugene Richards or Sebastão Salgado and tried my best to emulate them, but over the years I started developing my own voice and now my work looks and feels nothing like theirs.”

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Boston has a checkered history when it comes to racial issues. For a while I had wanted to do a project that looked not only at racial division but also socio-economic status. I was curious as to how Boston and it’s surrounds dealt with these issues. Mass Ave. is a street that I, like many Bostonians, frequent all the time, but rarely all at once. It wasn’t until I decided one day to drive Mass Ave. from it’s beginning at Edward Everett Square in Dorchester to it’s finish in lush Lexington that I realized this was a perfect vehicle, no pun intended, to begin to explore these issues.

To read more please click here.

To see more of Jared’s photography please click here.

Apple has lost a visionary and creative genius, and the world has lost an amazing human being.

“Steve Jobs was unlike any other,” the world body said through a spokesperson. “He saw what others did not. He believed above all else in the power of human ingenuity – to create ‘tools’ that people could use, that would not only improve our lives but, quite literally, change the world. He was a truly global force.

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Robert A. Iger, president and CEO of the Walt Disney Company, released a statement Thursday on Steve Jobs’ passing, calling him “a great friend as well as a trusted advisor.”

“Steve was such an ‘original,’ with a thoroughly creative, imaginative mind that defined an era. Despite all he accomplished, it feels like he was just getting started. With his passing the world has lost a rare original, Disney has lost a member of our family, and I have lost a great friend. Our thoughts and prayers are with his wife Laurene and his children during this difficult time,” Iger said.

To read more please click here.

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Designers as entrepreneurs
Being a designer is a bit like being an entrepreneur. We share a drive to question the solutions around us and look for opportunities to innovate. As designers we have the advantage of being able to take a vision, define and refine it, and then make it a production reality. We thrive on taking on the design challenges.

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But taking the leap into the realm of entrepreneurship is a challenge we can find ourselves unprepared for. Being an entrepreneur means taking on a new level of risk; it means being willing to invest all your energy and your money into a project with a very small chance of succeeding. A belief that your vision is worth risking it all is what drives successful entrepreneurs.

Steve Jobs and others serve as inspiration to designers every day. But what does it take to start the journey to become the next big thing? Perhaps this insight from a fellow creative practitioner will help shed some light and set you down the path.

To learn more and see additional videos please click here.

Just My Type is a book of stories about fonts. It examines how Helvetica and Comic Sans took over the world. It explains why we are still influenced by type choices made more than 500 years ago, and why the T in the Beatles logo is longer than the other letters. It profiles the great originators of type, from Baskerville to Zapf, as well as people like Neville Brody who threw out the rulebook.

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The book is about that pivotal moment when fonts left the world of Letraset and were loaded onto computers, and typefaces became something we realized we all have an opinion about. And beyond all this, the book reveals what may be the very best and worst fonts in the world – and what your choice of font says about you.

http://www.simongarfield.com/pages/books/just_my_type.htm#

Wide range of designers to curate daily examples of design excellence.

NEW YORK—July 6, 2011. AIGA and Adobe® announce the launch of Design Envy, a daily blog featuring the best in design as chosen by a different curator each week. Guest curators will be encouraged to share their “wish I’d done that” discoveries—recent design that’s so creative, inspiring and effective, they wish they had designed it themselves. While the curators are selected by AIGA, the professional association for design, the envy-inducing work curators choose to celebrate is entirely up to them.

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A wide range of voices.

Design Envy selections are chosen by designers, for designers, and will draw from all design disciplines. Each day, the week’s curator will post a new example to inspire and inform—through imagery, compelling descriptions about effectiveness, and the creative minds behind the work.

http://designenvy.aiga.org/

Raised in Western Australia, David left on his travels across three continents finally landing in San Francisco. A lifelong movie poster collector he made a chance discovery at a flea market of some screen printed posters made for SF movie houses in the 1970’s and became obsessed with the idea of creating custom posters for venues today. Thus, in 2009, with little experience in art/design or screen printing, he started to make posters for The Castro Theatre. He has quickly become well respected among other artists and collectors alike. Due to his unique style, David is becoming more popular with every new print that he creates.

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All of David’s posters are printed by hand and by himself on a press set up, that appears to have been made by wombles. It consists of a 40 year old vacuum cleaner, a kitchen table found in a dumpster, a squeegee, a very sore back and a bottle of advil.

http://aliencorset.blogspot.com/

About a month ago Illustrator Erika Lugo asked people who visited her blog to mention an object and promised that she would come up with an illustration that included ALL those objects.

Here is the result.

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Here’s the list of items they asked for:

-Atari 2600 Joystick (this one’s not too obvious)
-Fedora hat
-Adonis (looks kinda like a woman but look again!)
-Grand Piano (looks more like a mini grand piano)
-Narwhals
-Whistle
-Banjo
-Japanese mask (s, haha)
-Puffer fish
-Old washing machine (had a hard time figuring how to incorporate this one)
-Rubber duckie
-Peacock
-Pirate
-Stinkbug
-Bubbles (yes, what an obvious place to put them)
-Dragonfly
-Samus armor
-Underwater (later changed to Robot via personal message)
-Cubes of light
-Durians
-Bacon
-Windup bird

To see more of Ericka’s great Illustration style please visit:
http://www.erickalugo.com

Webb Chappell is freelance commercial photographer in Boston for twenty years, shooting primarily for editorial, corporate and nonprofit clients.
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Webb’s specialties include environmental portraiture, but he also shoots everything from food to interiors, to landscape…

To view Webb’s work please visit the link below.
http://www.webbchappell.com

This version offers a canvas size true to the iPad at 768×1024. In addition to that most of the graphical elements are provided in vector format allowing you lots of room to scale things up for high resolution presentations. This version is also layered in PhotoShop making it easier for you to go nuts with your mockups and client presentations!
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Photographing for leading publications such as The New York Times Magazine, Time, Life, and People, skilled photojournalist Porter Gifford creates beautiful images that are both heartwarming and exceptional. Whether it’s a beautifully captured color portrait or a candid moment between family members, Porter’s photographs will never disappoint.
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“I wanted to be a sports writer for my college newspaper, the Harvard Crimson, but the lengthy and notoriously difficult ordeal of “passing the comp” and becoming an “editor” at that illustrious institution held no appeal. I had heard that it was easier to get in the door as a photographer, and once in, one could switch to any department one liked. Now, that appealed to me.”

“It is now over twenty years later and the Sports Desk has yet to hear from me. Certainly, we are both the better for it.”

You can see some of his photographs here…
http://www.portergifford.com/

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