Art directors are becoming animators. Print designers are becoming web designers. Illustrators are now photographers who also edit and shoot film. Adobe has launched a new campaign, I Am The New Creative, that highlights the work of these new creatives: profiling one creative each day and using their amazing imagery...
Communication Arts magazine has revealed the winners of its 20th annual Interactive competition.
Adobe has unveiled the Adobe Photoshop CC at MAX 2013 as part of a major update to Adobe Creative Cloud. The new version pushes the boundaries of possibility, offering a powerful new creative process, legendary imaging magic, and greater creative freedom with new tools and workflows. Adobe’s desktop apps, including Photoshop, were previously known...
Ogilvy & Mather and Director Jonathan Notaro of Brand New School are calling out the history of humanity’s tooth-cleaning habits with their spot for Philips Sonicare, “Stick with Technology” for their Odyssey campaign. The time-travelling spot raises the question of why, at a time when human beings adopt technology to every element of their...
As if borne of a dream, Poetica’s beautifully monochromatic spec film for Trek Bicycles bares the distinct look and feel of a surreal mindscape. The piece, conceptualized by Poetica Creative Director Steve Tozzi and brought to life with the help of CG Director, Lead Animator John Clausing and Senior Flame Artist...
The Art Directors Club has today launched ADC Young Guns For Good to connect top-notch international creative talent with charitable causes to help bridge the gap between the quality of work these charities are doing, and the quality of creative representing them in marketing materials. The inaugural project for ADC Young Guns...
Aquafadas has released an update to MotionComposer, a software that lets prosumers and professionals easily create Flash or HTML5 animations and interactive content. The update adds support for audio and a new optimized engine that generates animations compatible with the latest generation of browsers using HTML5. “MotionComposer 1.6 gives everyone, not...
Adobe MAX 2013 will bring together more than 5,000 creative industry leaders, designers, developers, strategists, video professionals and photographers from around the world to exchange ideas, innovations and inspiration. The event offers a unique opportunity to learn directly from industry and Adobe experts and connect with peers from across industries.
Fjord has released its annual trends predictions, showcasing 10 trends that will shape digital services in 2013. The report forecasts the major shifts that will impact the way we work and live, and offers practical advice to help business leaders interpret the opportunities that lie ahead. “Our work at Fjord is...
The 51st D&AD Awards is now open for entries. The pinnacle of creative achievement across the design, advertising and digital industries, the D&AD Awards have been running since 1962. Unlike other shows, D&AD only awards work of the highest standard, meaning that the quantity of top awards given fluctuates year on year....